Academic Position

Associate Professor

Name

Chin Lung Hsu

Office

C834

Tel

(02)2322-6410

E-mail

chinlung@ntub.edu.tw

Research Field

Information Management

Electronic commerce

Mobile commerce

Internet Marketing

Consumer behavior

Education

Ph.D. National Taiwan University of Science and Technology

B.A. National Taiwan University of Science and Technology

M.A. National Taiwan University of Science and Technology

Courses

Information management practices

Mobile commerce

Consumer behavior

Honors & Experience

EMR 2011 Winners of Emerald’s Top 50 Citations of Excellence Paper

EMR 2012Winners of Emerald’s Top 50 Citations of Excellence Paper

EMR 2014Winners of Emerald’s Top 50 Citations of Excellence Paper

Referred Paper

．Hsu, C. L.* and Lin, J. C., An empirical study of smartphone user behavior: the effect of innovation characteristics, brand equity and social influence, International Journal of Mobile Human Computer Interaction (IJMHC), 2014. (Accepted)

．Hsu, C. L. and Lin, J. C. and Chiang, H. S., .The effects of blogger recommendations on customers’online shopping intentions, Internet Research, 23, 1, 2013, pp. 69 -88. (SSCI)

Hsu, C. L., Wang, C. F. a Lin, J. C., Investigating customer adoption behaviours in mobile financial services, International Journal of Mobile Communications, 9, 5, 2011, pp. 477-494. (SSCI/EI)
．Hsu, C. L. and Lin, J. C., A Study of the Adoption Behavior for In-Car GPS Navigation Systems, International Journal of Mobile Communications, 8, 6, 2010, pp. 603-624. (SSCI/EI)
．Hsu, C. L., Exploring the player flow experience in e-game playing, International Journal of Technology and Human Interaction, 6, 2, 2010, pp.47-64. (EI)
．Lin, J. C. and Hsu, C. L., Multi-facet analysis of factors affecting the adoption of multimedia messaging service (MMS), International Journal of Technology and Human Interaction, 5, 4, 2009, pp. 19-37. (EI)
．Hsu, C. L. and Lin, J. C., Acceptance of blog usage: The roles of technology acceptance, social influence and knowledge sharing motivation, Information & Management, 45, 2008, pp. 65-74. This article was ranked #3 in ScienceDirect’s TOP 25 Hottest Articles during January and March 2008 for Information & Management. (SSCI)
．Hsu, H. H., Lu, H. P., and Hsu, C. L., Multimedia message service acceptance of pre- and post-adopters: a sociotechnical perspective, International Journal of Mobile Communications, 6, 5, 2008, pp. 598-615. (SSCI/EI)
．Hsu, C. L., Lu, H. P. and Hsu, H. H. Adoption of the mobile internet: an empirical study of multimedia message service (MMS), OMEGA: International Journal of Management Science, 35, 2007, pp. 715-726. This article was ranked #15 in ScienceDirect’s TOP 25 Hottest articles in Jul-Sep 2007 Decision Science. (SSCI)
．Hsu, C. L. and Lu, H. P. Consumer behavior in on-line game communities: a motivational factor perspective Computers in Human Behavior, 23, 2007, pp. 1642-1659. (SSCI)
．Lu, H. P., Hsu, C. L. and Hsu, H. Y. An empirical study of the effect of perceived risk upon intention to use online applications, Information Management & Computer Security, 13(2), pp. 106-120, 2005. (EI, Emerald)
．Hsu, C. L. and Lu, H. P. Why do people play on-line games? An extended TAM with social influences and flow experience, Information & Management, 41, 7, 2004, pp. 853-868. This article was ranked #6 in ScienceDirect’s TOP 25 Hottest Articles in 2004 for Information & Management. (SSCI)

Conference Paper

． Hsu, C. L. and Lin, J. C., A study of user's intention to purchase paid mobile apps, 20th Americas Conference on Information Systems (AMCIS), 2014. (Accepted)

． Hsu, C. L. and Lin, J. C., The Effects of Innovation Characteristics, Brand Equity and Social Influence on Smartphone Usage, Hawaii International Conference on Business, 2014. (Accepted)

． Hsu, C. L., Lin, J. C., Factors Affecting the Adoption of Cloud Service in Enterprises: An Exploratory Study, International Conference on Innovation and Management, 2013.

．Hsu, C. L., Lin, J. C. and Chiang, H. S, The effects of blogger recommendations on customers intentions to shop online, Hawaii International Conference on Business, 2012.

Book & other

Book. Information Management